The gridlines over the hotel photo on the front were a last-minute alteration – necessary because the folder needed to conform to a new corporate style of the Best Western chain.

Hotel folder Palace Hotel

Towering high above the countries main beach resort, the Palace Hotel in Zandvoort is possibly one of the best known hotels in the Netherlands. As part of a total identity makeover, the Palace Hotel also needed a new folder – the basic ‘advertising’ piece of any hotel.

The inside of the folder shows photos of the hotel exterior, the lobby and the restaurant, and a room. A description is given in Dutch, English, German and French.

On the backside, a map shows the location relative to Amsterdam, The Hague, Rotterdam and Utrecht. Furthermore, a four-language explanation of the parking facilities and accessibility by train.